SEO services
SEO content services that write for buyers and rank for the queries they type
Our SEO content services plan, brief, write, edit and refresh the pages that win commercial searches for your business. You get new optimized pages or articles and content refreshes every month, from 2 and 2 on Small to 24 and 12 on Enterprise.
Every piece starts from the keyword map, not from a blog calendar. Each page has one target query, one job and a brief you can read before a word is written. Our editors know your product, and every page shows up on the deliverables board with its URL and status.
- Prices on the page.
- Month-to-month.
- Cancel in your panel.
What SEO content work includes
SEO content is the part of search that buyers actually read. Done well, it answers the question behind the query better than the pages already ranking, and it moves the reader one step closer to a purchase or a demo request. Our content work covers four kinds of output:
Commercial pages
Service, product, category, use case, integration, comparison ("you vs competitor") and alternative pages. These usually earn the most revenue per visit.
Supporting articles
Guides and explainers that answer questions buyers ask during evaluation, linked to the commercial pages they support.
Refreshes
Updates to existing pages that lost position, went stale or never matched intent. A refresh is often the fastest win in the plan, because the page already has history and links.
Consolidation
Merging pages that compete for the same query into one stronger page, with redirects and updated internal links.
What a brief looks like
Every new page and every refresh starts with a written brief in the panel. Your team can comment on it before writing begins. A brief contains:
- Target query, secondary queries and the search intent behind them.
- The URL, title and H1, and which existing page it must not compete with.
- What the top results cover, and what they miss that we will add.
- Section outline with the questions each section answers.
- Product facts, proof points and claims we need you to confirm.
- Internal links in and out, with anchors.
- Structured data type and the call to action.
- Notes for AI answer engines from Growth up: direct definitions, comparison tables and clear facts that make a passage easy to cite.
Why content tied to revenue beats a publishing calendar
A content calendar measures output. Buyers care whether the page answers their question and helps them choose. We judge content by the leads and revenue it brings, and the monthly report shows that per page where GA4 is connected.
Commercial intent first
The first pages we build are the ones closest to a purchase. Supporting articles come once those exist, and they link to them.
One query, one page
The keyword map prevents two pages fighting for the same query, a common reason both stay off the first page.
Refreshes compound
Updating a page that already ranks in positions 5 to 15 usually returns results faster than publishing something new.
A worked example with stated assumptions
Illustrative example, not a client result. Assume a project management SaaS with 120 blog posts on generic productivity tips and no page for "alternative to" or integration queries. Our first quarter on Growth would ship comparison and alternative pages for the competitors you lose deals to, integration pages for your top connectors, and refreshes of the six posts that already sit near the first page. Six new pages and four refreshes a month, all mapped to queries with buying intent.
Content delivered each month on each plan
| Content scope | Small | Growth | Scale | Enterprise |
|---|---|---|---|---|
| Monthly price | 1 500 USD | 3 500 USD | 7 500 USD | 12 000 USD |
| New optimized pages or articles per month | 2 | 6 | 14 | 24 |
| Content refreshes per month | 2 | 4 | 8 | 12 |
| Priority keywords tracked | 25 | 100 | 300 | 600 |
| Markets | 1 | 2 | up to 5 | up to 10 |
| AI search visibility checks per month | not included | 200 | 600 | 1 500 |
| Digital PR asset | no | no | 1 per quarter | 1 per quarter |
| CRO landing page test | no | no | 1 per month | 1 per month |
Every plan includes keyword mapping and content briefs. Monthly scope resets at the start of each billing period. Deleting a page does not return its slot, and unused pages do not roll over.
How a page goes from query to published
- 1
Keyword map
Your strategist assigns each priority query to one URL, existing or new, as part of your SEO strategy services.
- 2
Monthly selection
The pages and refreshes for the month are picked by opportunity and intent, and listed on the deliverables board.
- 3
Brief
The editor writes a brief and posts it in the panel. You have time to comment, correct product facts and add examples before writing starts.
- 4
Writing
A specialist writer with knowledge of your category drafts the page from the brief, your product documentation and the facts you confirmed.
- 5
Editing and SEO review
A senior editor checks accuracy, tone, structure, on-page elements, internal links and structured data. Claims that need your sign-off are flagged.
- 6
Your review
The draft appears in the panel. You approve or request changes in writing.
- 7
Publishing
With CMS access, we publish with the agreed URL, metadata, schema and internal links. Without it, you get a ready-to-paste version.
- 8
Measurement and refresh
The page enters tracking. If it stalls, it returns as a refresh candidate with a reason.
Deliverables and where you see them
| Deliverable | What you see in the panel | Cadence |
|---|---|---|
| Keyword and topic map | Every priority query with its assigned URL, intent and opportunity band | At kickoff, updated monthly |
| Content briefs | Full brief for each page, open for your comments | Before each page or refresh |
| New pages or articles | Draft for review, then the live URL and status | Per plan, 2 to 24 per month |
| Content refreshes | Before and after, with the reason for each change | Per plan, 2 to 12 per month |
| Consolidation decisions | Pages merged, redirects set, internal links updated | As found |
| Page performance | Clicks, leads and revenue per page where GA4 is connected | Monthly report |
| AI citation tracking | Which pages are cited for priority topics in AI answers | Monthly, from Growth |
What we need from you
- Product facts, pricing logic, positioning and the competitors you lose deals to.
- A reviewer who answers brief questions and approves drafts in the panel within a few business days. Faster reviews mean more pages live each month.
- Subject matter input for regulated or technical topics, such as a clinician, lawyer or engineer who signs off on claims.
- Brand guidelines and any claims your legal team does not allow.
- CMS access with an editor role if you want us to publish.
What we do not do
- We do not publish unedited first drafts or mass-produced pages. Every piece goes through a senior editor before you see it.
- We do not invent statistics, quotes, customer stories or expert credentials. Facts come from you or from cited, checkable sources.
- We do not write content for keywords with no link to your business just to show traffic growth.
- We do not stuff keywords. Pages are written for the reader and structured for search.
- We do not sell content separately from the plan. Content works with your technical SEO services and link building services, so the pages we write get crawled, indexed and earn authority.
FAQ
Who writes the content?
Specialist writers who cover your category, working from a brief written by an editor and reviewed by your strategist. A senior editor checks every piece for accuracy, structure and on-page SEO before it reaches you. You approve before anything goes live.
Can you write for technical or regulated industries?
Yes, with your input. For healthcare, finance, legal and deep technical topics we ask for a subject matter reviewer who signs off on claims. The brief lists every claim that needs confirmation, so review is quick and specific rather than a full rewrite.
How long are the pages?
As long as the query needs and no longer. A category page may need 300 well-placed words and a good filter structure. A comparison guide may need 2 000 words and a table. The brief states the target scope after we review what currently ranks.
Do you only write blog posts?
No. Most of the revenue comes from commercial pages: services, categories, use cases, integrations, comparisons and alternatives. Articles support those pages and link to them. The keyword map decides the mix.
What happens if a page does not perform?
We review it in the monthly report. If it stalls after it has had time to be crawled and evaluated, it becomes a refresh candidate with a written reason, such as intent mismatch, missing coverage or weak internal links, and we fix it within your refresh scope.
Can our team write some pages and you edit them?
Yes. Your strategist can brief pages your product experts want to own, and our editors review the drafts for search intent, structure and internal links before they go live. The new pages and refreshes in your plan stay with our team, so both streams ship in the same month.
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